# OpenAI Collaborates with Artists to Refine Sora Video AI Tool

OpenAI announced it has been working directly with artists following last month's introduction of Sora, its text-to-video AI model. The company is gathering feedback on how the tool can enhance creative workflows.

Sora made waves in February when OpenAI unveiled its ability to generate realistic video clips up to one minute long from text descriptions. The technology demonstrated unprecedented quality in AI-generated video, showing complex scenes with multiple characters, specific motions, and detailed backgrounds.

Now, rather than immediately releasing the tool publicly, OpenAI is taking a measured approach by partnering with creative professionals. This collaboration aims to understand how Sora fits into actual artistic processes and what improvements might be needed before wider deployment.

This artist-first strategy marks a shift from typical AI rollouts. By involving creators early, OpenAI appears focused on ensuring Sora becomes